Search Engine Optimization (SEO) is rapidly becoming a dying art. You know that traffic is important in order for a web business to survive. But, how do you get the type of traffic you desire?

Links?Lot's of valid inbound links.

Solid inbound links are vital for good search engine ranking. After all, the search engines are in business to make money. They need to deliver quality sites to their searching audience. The advertisers won't pay for space with the search engines if people don't use them.You wouldn't use a search engine for long if it delivered a host of web sites that were not related to your search terms, would you?

How do you go about getting these links?

Directories are a great start.

It is easy to locate directories that will be consistent with the content of your site.

One great resource is SearchIt. This free tool will enable you to search for directories on both Google and Yahoo and return fantastic results. Once you have found directories that meet your criteria, submit your information.

Many directories allow you to add your site for free but some do charge an annual fee. These fees are generally very reasonable and, in my opinion, far outweigh the pay per click returns. Try SearchIit for yourself.

Still hungry for more insight into the traffic game? There is a FREE ebook by Site Build It called "Make Your Links Work".

This FREE download will help you locate quality, high-value web sites that are similar to yours and offer services or products that would be of benefit to your site visitors.

Once you have selected a few sites, simply proceed to exchange links which will TRULY increase your link popularity in a way that the search engines adore.

You can find links to both of these valuable resources by visiting my marketing guide here

Judith A. Wentzel ? Image Smarter Web Site Design, Marketing & Business Services. Assisting small business owners with their business and marketing needs since 1993.

To learn more about becoming Image Smarter visit my web sites:
http://www.site-build-them-ecommerce-smart.com
http://www.imagesmarterwebsitedesign.com .